Shouwu
Shopify store setup for an Ayurvedic handmade soap brand.
Project Details
Results
Shouwu makes a single hero product — an Ayurvedic De-Tan Soap bar — and needed a store that could carry that one SKU without feeling thin. No pack bundles, no social proof beyond a handful of reviews, and no way to merchandise a single soap as a considered skincare purchase instead of an impulse buy.
We built the store around trust and bundling: a review-driven landing section ("Based on 4,578+ verified customer reviews"), a pack selector (1/2/3-pack with automatic bundle pricing), before/after tan-removal imagery, and an ingredient benefits grid explaining the Ayurvedic formula. A recurring "Buy any 3 for ₹499" banner nudges single-soap buyers into bundles at the PDP and cart level.
Gallery
Process
Discovery & Scope
Reviewed the single-SKU catalog and mapped out how to merchandise one soap bar as a full store — pack sizes, review proof, and an ingredient story.
Design & Build
Built the review-driven homepage, a pack-size selector with bundle pricing, before/after gallery, and an Ayurvedic ingredient benefits grid on the PDP.
Store Setup & Branding
Set up the Shopify store end-to-end — collections, checkout, COD/UPI payment options, and the Shouwu wordmark and packaging brought consistently onto every page.
Launch
Went live in 11 days with the "Buy any 3 for ₹499" bundle banner wired into the PDP and cart to lift average order value from day one.
We had one soap and didn't think that was enough for a real store. The bundle pricing and review section alone changed how people shop — most orders are now 3-packs, not singles.
Frequently asked questions
Want a store like Shouwu?
Tell us about your project — we'll come back with scope, an estimate, and a timeline.
