Shopify Marketing Automation — Revenue While You Sleep.
Turn visitors and customers into repeat buyers through automated email, SMS, WhatsApp and retargeting journeys triggered by customer behaviour.
Complete Marketing Automation
Every major automation flow your Shopify store needs to maximize revenue from existing traffic.
Abandoned Cart Recovery
3-step timed sequence — email at 1h, email at 24h, WhatsApp at 48h — with dynamic product blocks and offer escalation.
- Email #1 fires within 60 minutes with dynamic product image and price blocks
- Email #2 at 24 hours adds urgency and stock/social-proof cues
- WhatsApp nudge at 48 hours with a time-boxed offer to close the sale
- Recovers 10–15% of abandoned carts automatically, tracked in your reports
Welcome Series
5-email welcome flow introducing your brand, bestsellers, values, and social proof — with a first-order incentive to drive conversion.
- 5 emails scheduled across the first 10 days after signup
- Highlights bestsellers, brand story, and customer reviews for trust
- First-order discount or free-shipping incentive placed mid-sequence
- Built in Klaviyo, Omnisend, or the ESP you already use
Post-Purchase Flow
Order confirmation, shipping update, delivery review request, cross-sell recommendation, and replenishment reminder sequence.
- Order confirmation and shipping-update emails cut support tickets
- Review request sent automatically after delivery to build social proof
- Cross-sell recommendation matched to the item just purchased
- Replenishment reminder timed to your product's typical usage cycle
Win-Back Campaign
Automated reactivation for customers inactive 60–90 days — offer-based with final sunset email to clean your list.
- Triggers automatically once a customer crosses 60–90 days of inactivity
- Offer escalates step by step, from a soft reminder to a steeper discount
- Final sunset email clears unengaged contacts to protect sender reputation
- Included from the Growth Automation package upward
Browse Abandonment
Triggered email + WhatsApp for visitors who viewed a product but didn't add to cart — with dynamic product images.
- Fires when a visitor views a product page without adding to cart
- Email + WhatsApp combo shows the exact product they browsed
- Dynamic image and price blocks pull live from your Shopify catalog
- Available on the Growth Automation package and above
WhatsApp Automation
Order confirmation, abandoned cart recovery, and win-back configured in Interakt, Zoko, or AiSensy.
- Order confirmation sent instantly over WhatsApp Business API
- Cart recovery and win-back messages run on the same WhatsApp flow
- Set up in Interakt, Zoko, or AiSensy — whichever platform you already use
- Basic setup on Essential Flows, full multi-flow setup on Growth Automation
Compare the 3 marketing automation packages
See exactly what's included at each tier before you pick a plan.
| Deliverable | Essential | Growth | Scale |
|---|---|---|---|
| Price | ₹19,999 | ₹39,999 | ₹69,999 |
| Delivery | 5–7 days | 10–14 days | 15–21 days |
| Automated flows | 4 | 8 | 12 |
| Messages/templates | 6 | 15 | 25 |
| Email automation | ✓ | ✓ | Advanced |
| SMS integration | — | ✓ | ✓ |
| WhatsApp integration | — | ✓ | Advanced |
| Customer segmentation | Basic | Advanced | Lifecycle |
| Browse abandonment | — | ✓ | ✓ |
| Cart recovery | ✓ | ✓ | Advanced |
| Post-purchase | ✓ | ✓ | Advanced |
| Win-back | ✓ | ✓ | Advanced |
| Cross-sell | — | ✓ | Advanced |
| VIP automation | — | — | ✓ |
| Meta retargeting setup | Basic | ✓ | Advanced |
| Google remarketing | — | ✓ | ✓ |
| Reporting | Basic | ✓ | Advanced |
| Revisions | 1 | 2 | 3 |
| Support | 7 days | 15 days | 30 days |
Shopify Marketing Automation Packages
Turn visitors and customers into repeat buyers through automated email, SMS, WhatsApp and retargeting journeys triggered by customer behaviour.
Automation Essential
Best for new brands needing basic follow-up & cart recovery
Best for: New and small Shopify brands that need basic customer follow-up and cart recovery.
- Setup & Strategy:
- Existing marketing setup audit
- Customer journey mapping
- Shopify customer-data review
- Email platform setup/configuration
- Basic subscriber segmentation
- Signup/newsletter form setup
- Consent and opt-in configuration
D2C Automation Growth
Best for growing D2C brands wanting recovery & retention
Best for: Growing D2C brands that want automated recovery, retention and repeat-purchase journeys.
- Everything in Essential, plus:
- Customer Segmentation:
- New customers
- Repeat customers
- High-value customers
- Engaged subscribers
- Inactive customers
- Cart abandoners
Lifecycle Automation Scale
Best for established brands wanting a complete lifecycle system
Best for: Established D2C brands wanting a complete automated retention and lifecycle-marketing system.
- Everything in Growth, plus:
- Advanced Customer Segmentation:
- Customer lifecycle segmentation
- RFM-style customer groups
- VIP customers
- Repeat purchasers
- High-AOV customers
- Category buyers
*Prices are tentative and may vary based on your store's requirements.
Every automation deliverable, side by side
The complete checklist behind each package — not just the highlights.
| Deliverable | Essential | Growth | Scale |
|---|---|---|---|
| Setup & Strategy | |||
| Existing marketing setup audit | |||
| Customer journey mapping | |||
| Shopify customer-data review | |||
| Email platform setup/configuration | |||
| Basic subscriber segmentation | |||
| Signup/newsletter form setup | |||
| Consent and opt-in configuration | |||
| Automation Flows — Essential | |||
| Welcome flow | |||
| Abandoned cart/checkout flow | |||
| Post-purchase thank-you flow | |||
| Customer win-back flow | |||
| Email Setup | |||
| Brand colours, logo and typography | |||
| Mobile-responsive templates | |||
| Basic subject-line and CTA copy | |||
| Product blocks | |||
Scope, platforms & what's not included
Use cases we automate, platforms we work with, and charges outside scope.
Main Automation Use Cases
- Lead → Customer.
- Visitor → Cart → Purchase.
- Abandoned cart → Recovery.
- First purchase → Second purchase.
- Customer → Review.
- Product purchase → Cross-sell.
- Inactive customer → Win-back.
- High-value customer → VIP retention.
- Shopify natively supports behaviour-triggered automations like abandoned checkout, cart and browse — we sell the strategy, segmentation, creative setup and advanced lifecycle logic on top of that, not the underlying trigger as proprietary technology.
Recommended Platforms
- Shopify Messaging.
- Klaviyo.
- Omnisend.
- Brevo.
- A compatible SMS platform.
- A compatible WhatsApp Business platform.
- Third-party platforms carry their own subscription, contact and message-volume pricing — for example, Shopify Messaging includes a free email allowance before usage-based charges apply, while other platforms price by contacts, volume or feature tier.
Not Included
- Email/SMS/WhatsApp platform subscription.
- SMS/message charges.
- WhatsApp conversation/template charges.
- Advertising budget.
- Meta/Google campaign management.
- Daily campaign creation.
- Full CRM implementation.
- Custom Shopify application development.
- Large custom API integrations.
- Product photography/video.
- Ongoing copy/content production.
Additional Charges & Ongoing Management
- Additional automation flow: ₹4,000–₹8,000.
- Additional email design: ₹2,000–₹4,000 per email.
- Advanced WhatsApp flow: ₹5,000–₹12,000.
- Advanced segmentation: ₹5,000–₹10,000.
- Custom integration/API workflow: Quoted separately.
- Additional retargeting audience setup: ₹2,500–₹5,000.
- Ongoing Automation Management — Starter: ₹15,000–₹20,000/month.
- Ongoing Automation Management — Growth: ₹25,000–₹40,000/month.
- Ongoing Automation Management — Scale: ₹50,000+/month.
- Ongoing management can include new campaigns, automation optimization, segmentation, reporting and lifecycle strategy.
Payment Terms & Access
- 50% advance.
- 50% after automation testing and before final handover.
- Client must provide Shopify, marketing-platform and analytics access before work begins.
- All marketing communications are sent only through properly collected/authorized customer contact data and applicable consent settings.
Frequently asked questions
Revenue on Autopilot.
Tell us your platform and current flows. We'll identify what's missing and show you what automated revenue you're leaving behind.
